Thoughts on Social Media . . .

It’s like the Wild West out there right now with the social media revolution.  It’s such a new medium that advertisers are scurrying to find ways to make money off of them . . . but for right now, it’s a media free-for-all . . . the newest but most certainly not the last advertising frontier.

Here are a few of my thoughts on the best ways to move forward with a social media campaign, from the agency perspective. (I bet you can’t guess exactly what ...


Continue reading ...